Built around how you run the business, not what you sell.
Brands
You design and sell. A supplier makes the product.
- Every channel shows the product with its own fields and prices.
- Photos belong to the product, and each channel gets its own crop on upload.
- Send one link: the photos in the sizes they need and their own prices.
Catalog, media library, sales channels, wholesale storefront, line sheetsRead how it works →
Makers
You make what you sell: a workshop, a small factory, a studio.
- Each product lists what goes into it. Change a component once and every product updates.
- An order reserves its own materials, and a shortage becomes a draft purchase order.
- Planned against actual cost for every production order, with the difference explained.
Recipes, production orders, stock, purchasing, hours and wagesRead how it works →
Wholesale and distribution
You buy from many suppliers and sell to shops and businesses.
- Price lists follow the main one by your rules. Change a price once.
- Buyers order from a wholesale storefront with their own range and prices.
- Documents are made from the order, in your buyer’s language.
Customers and price lists, wholesale storefront, orders, documents, stock by warehouseRead how it works →
Shops and online stores
You sell the same stock through several channels.
- One stock count, and every channel shows the same number.
- Every order lands in one list, and a problem order is flagged before the customer writes.
- Cost, price and channel fees roll into profit per order and per product.
Sales channels, orders, stock, shipping labels, profitRead how it works →
Food, cosmetics and home care
Your products have batches, a shelf life and rules to follow.
- Every delivery has its lot number, and a recall becomes one search.
- Production can use whatever expires soonest, so nothing goes to waste.
- Safety sheets are kept with the material, and a batch keeps the list of what went into it.
Batches and expiry, quality checks, safety data sheets, purchasingRead how it works →
Describe your products the way your trade does.
One design, forty ways to order it.
TYPED TO THE ASSISTANT
“Change the plywood thickness in the shelf recipes to 18 mm, but leave the Loft series alone — those are 19 by design.”
23recipes updated4left alone, named back to you23costs recomputed
DETAILS YOU WOULD SET UP
WidthDepthHeightFinishFabric groupFittingsBoard thicknessAssembly timeFlat-pack volume
LINEYou make it
More detail
Sizes, finishes, fabrics and fittings multiply into more combinations than anyone wants to type. A shelf also has a recipe: change the board thickness and the cost of every piece that uses it moves.
WHAT BREAKS IN THIS TRADE
Every size-and-finish combination: a day of typing.Describe it once, and every combination gets its product code and barcode.
A material price rises and nobody reprices the catalog.The cost recalculates, and so do the price lists built on it.
Sheet offcut waste that never makes it into the cost.Each recipe line carries its own waste allowance.
Firing, glazing, and the loss you do not count.
TYPED TO THE ASSISTANT
“Let’s pull glazing out as its own step. Blue, green and white glaze become materials with their own consumption, instead of a line inside firing.”
1new production step3glaze materials created14recipes re-pointed
DETAILS YOU WOULD SET UP
Clay bodyGlazeFiring scheduleKiln hoursDiameterVolumeDishwasher safeLoss rateSeconds grade
LINEYou make it
More detail
Two firings, a glaze weighed onto every piece, and some that crack in the kiln. A mug costs the clay, the glaze, the kiln hours and the ones that came out wrong.
WHAT BREAKS IN THIS TRADE
Glaze sits as a line inside firing, so its cost is a guess.Glaze becomes a material, with its own amount per piece.
Seconds and breakage never show up in the cost.Record the loss on each production run, and it lands in the cost.
Every stockist wants different photos, cropped their way.Set the crop once per channel and send each stockist a gallery link.
Know what each filled vessel costs.
TYPED TO THE ASSISTANT
“Set up the winter collection like last year’s, same three vessels, but swap the fragrance for the new cedar and put the price up 6%.”
9versions created3vessels reused as materials4price lists updated at +6%
DETAILS YOU WOULD SET UP
Wax typeFragranceFragrance load %VesselWick sizeBurn timeNet weightBatch sizeCure days
LINEYou make it
More detail
Three scents at two sizes in three vessels is already eighteen things to price, and the fragrance oil is the expensive part. The number to watch is the cost of each vessel you fill.
WHAT BREAKS IN THIS TRADE
Fragrance load changes, and nobody sees the margin move.Write the recipe in percentages, and the cost updates when the new oil comes in.
Vessels and lids ordered separately from the wax.Packaging is part of the recipe.
Seasonal collections rebuilt from scratch every year.Copy last season, change what differs.
Know where every batch went.
TYPED TO THE ASSISTANT
“Which batches went into the Berlin order, and where else did they go?”
3batches identified11other orders they reached0spreadsheets opened
DETAILS YOU WOULD SET UP
FormulationVolumeINCI listBatch codeExpiryPAOSkin typeCertificationFill line
LINEYou make it
More detail
A formula at three sizes, an INCI list per market, a batch number that has to be findable a year later. When a retailer asks which batch they got, you need the answer that day.
WHAT BREAKS IN THIS TRADE
Which batches went into which orders is a spreadsheet nobody trusts.Trace a batch from ingredient to order in one search.
Ingredient lists differ per market and drift apart.Text for each language and market on the same product.
Shelf life managed by memory.Each batch carries its expiry, and the soonest one ships first.
List a new origin without retyping the whole line.
TYPED TO THE ASSISTANT
“Set up the Ethiopia Guji line the same way as Kenya Nyeri — same three roasts, same two bag sizes. Price it 8% higher, green bean costs more this season.”
6versions created3price lists at +8%9channels updated
DETAILS YOU WOULD SET UP
OriginFarm or lotProcessRoast profileBag sizeGrindHarvest yearCupping scoreBest before
More detail
A new lot arrives, close to the last one, and the whole line has to be on sale by Friday with new prices because green coffee went up.
WHAT BREAKS IN THIS TRADE
Every new origin means typing the whole line in again.Copy the last origin, name what differs.
Green bean cost moves and retail lags a month behind.Enter the new green coffee cost, and your price lists follow by your rules the same day.
Subscription and wholesale prices maintained separately.One set of rules; every other price list calculated from the main one.
Every size and color, without typing each one.
TYPED TO THE ASSISTANT
“Add the linen shirt in the same size run as the poplin one, four colors, and give Concept Store SE their usual 55% off retail.”
24versions created1customer price list written1buyer’s price list ready
DETAILS YOU WOULD SET UP
Size runColorwayFabricCompositionFabric widthConsumption per sizeCare codeSeasonFit
More detail
A style in six sizes and four colors is twenty-four separate products before you have sold anything, and every wholesale buyer wants a line sheet with their own prices on it by the end of the week.
WHAT BREAKS IN THIS TRADE
Size and color runs entered by hand every season.Generated from the run, with codes and barcodes.
Line sheets rebuilt in a design tool each season.A line sheet PDF from the catalog, at each buyer’s own prices.
Fabric consumption per size never reaches the cost.Material use per size and color, in the recipe.
Safety marks, age groups, and one very busy December.
TYPED TO THE ASSISTANT
“How many train sets can we still build with what is on the shelves? Then draft supplier orders for every part that will run short before the December production.”
340sets still buildable4parts running short2supplier orders drafted
DETAILS YOU WOULD SET UP
Age groupSafety markSmall-parts warningNumber of piecesBatteries includedMaterial batchBox sizePlayersLanguage of the rules
LINEYou make it
More detail
A set with forty parts and six paints has a long recipe, and every country wants its own mark and warning on the box. Then December comes, and every wholesale buyer and marketplace wants stock in the same three weeks.
WHAT BREAKS IN THIS TRADE
Safety marks and age warnings differ by country and live in a folder.Kept on the product in every language, test report filed beside it.
A material is recalled and nobody knows which toys have it in.Paste the supplier’s batch number and see every batch and shipment it reached.
December orders arrive before the stock does.Shows how many you can still build and the date to order each missing part.
Hundreds of parts, and a number on every unit.
TYPED TO THE ASSISTANT
“A batch of devices came back with a fault. Which batches of parts went into it, and where else did those parts go?”
1batch that came back14batches of parts traced3other batches with the same parts
DETAILS YOU WOULD SET UP
Hardware revisionFirmware versionSerial number formatOperating voltageBattery typeTemperature rangeFinal test limitsWarranty monthsCertification
LINEYou make it
More detail
A device takes a few hundred parts and a final check before it ships. Some buyers, public institutions among them, check each unit one by one, and next month’s batch may be ten times the size of this one.
WHAT BREAKS IN THIS TRADE
A part runs short and the whole order waits.Shows the part that runs out first and the date to order it by.
Ten devices a month is easy. A thousand is a different process.One recipe with its own steps for each batch size.
A returned device arrives with no history.Every unit has its own number, a final check before shipping and a repair history.
Metal by the gram, stones by the piece.
TYPED TO THE ASSISTANT
“Gold is up 4% this month. Raise the cost of 18k gold by 4%, and show me which prices move with it.”
1cost of gold updated42prices moved with it5pinned prices left alone
DETAILS YOU WOULD SET UP
MetalPurityMetal weightStoneStone weightRing sizeChain lengthMade to orderHallmark
LINEYou make it
More detail
A ring in nine sizes and two metals, with or without a stone, is a lot of pieces to price, and the price of gold moves every week. Some pieces are made only when somebody orders them, and some sit in other people’s shops.
WHAT BREAKS IN THIS TRADE
Gold moves and the price tags do not.Cost follows the metal, and the price lists built on it follow the cost.
A custom order is a note on paper that gets lost.An order for a piece you do not have goes to production in one move.
Pieces in stockists’ shops are counted from memory.Held at the shop as consignment, settled when the shop reports a sale.
See which safety data sheets are missing.
TYPED TO THE ASSISTANT
“Which materials need a safety data sheet and have none on file, and which recipes use them?”
14materials need a sheet2have none on file5recipes affected
DETAILS YOU WOULD SET UP
ConcentrationFragrancePack sizeRefill pouchpH valueHazard symbolsSafety data sheetBatch codeShelf life
LINEYou make it
More detail
One cleaner becomes five pack sizes and two refills, and the concentrate in it does not always arrive at the same strength. Every ingredient brings a safety data sheet to keep track of, and when a batch has a problem you need to know which shops got it.
WHAT BREAKS IN THIS TRADE
A new delivery of concentrate has a different strength, and the batch no longer matches.The strength is noted on the batch, and the recipe adjusts the amount.
Safety data sheets sit in a folder and nobody knows which are missing.Each sheet filed against its material, gaps listed. On Scale, your own sheets come from the recipe.
Every size and refill is priced by hand, once for wholesale and once for retail.Each size and refill priced from one list, with wholesale worked out from retail.
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More detail
A brand with a supplier, a workshop, a wholesaler and a shop each have different problems. Pick yours, and see what changes.
A roast profile, a glaze, a fabric width, a fragrance load. Add the fields your products need, and a mug stops looking like any other item with a price.
Add your own product details, categories, units, production steps and price rules, with no developer and no waiting for an update. If your product has a quirk, it becomes a field you fill in.
Brands · What breaks
Your shop, the marketplace, the wholesale sheet and the PDF for buyers each have their own copy.Every channel shows the product with its own fields and prices.
Nobody knows which photo is current, and every channel wants a different crop.Photos belong to the product, and each channel gets its own crop on upload.
A buyer asks for photos and a price list, and you answer on Thursday.Send one link: the photos in the sizes they need and their own prices.
Makers · What breaks
How much goes in, which box, how many minutes. Ask three people and get three answers.Each product lists what goes into it. Change a component once and every product updates.
You find out what is missing when the run stops.An order reserves its own materials, and a shortage becomes a draft purchase order.
The price was set a year ago and nobody checked it against what the batch used.Planned against actual cost for every production order, with the difference explained.
Wholesale and distribution · What breaks
Price lists live in spreadsheets, and the one you forget keeps selling at the old price.Price lists follow the main one by your rules. Change a price once.
Orders come by email, phone and message, and each one is typed in by hand.Buyers order from a wholesale storefront with their own range and prices.
Invoices and delivery notes are made one at a time.Documents are made from the order, in your buyer’s language.
Shops and online stores · What breaks
Every channel keeps its own count, and you sell what you do not have.One stock count, and every channel shows the same number.
Orders arrive in five places, and a problem order is found by the customer first.Every order lands in one list, and a problem order is flagged before the customer writes.
Revenue is easy; after fees and shipping, profit is a guess.Cost, price and channel fees roll into profit per order and per product.
Food, cosmetics and home care · What breaks
A supplier sends a recall notice, and finding what it touched takes days.Every delivery has its lot number, and a recall becomes one search.
Good material expires behind newer deliveries.Production can use whatever expires soonest, so nothing goes to waste.
Safety data sheets and labels live in folders nobody can find.Safety sheets are kept with the material, and a batch keeps the list of what went into it.